Strategy

Anyone who has never made a mistake has never tried anything new.Albert Einstein

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In which direction lead the organization to better prepare for the future? What lessons can be learned from the experience of others? What innovative ways should be explored?

The Best Teams Hold Themselves Accountable

Joseph Grenny

The highest-performance teams are those that dare confrontation when something is not right.

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Still the Sexiest Profession Alive

DJ Patil

Where can you find and how do you train these famous data scientists capable of combining technical expertise and comprehension of business stakes?

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A Technique to Bridge the Gap Between Marketing and IT

Brad Power

A testimonial on how ING improved its service reliability by applying Scrum methods.

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Keeping multibusiness companies running smoothly

Brian Worrell, Steve Weiner, Jean-Hugues Monier

The finance directors of General Electric and Unilever expound on the good practices they use to boost the performance of these two great corporations.

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How Red Bull Creates Brand Buzz

David Aaker

Lessons to be drawn from the experience of Red Bull, which uses broad-based but consistent sponsorship to create buzz and reinforce its dominance on the energy drink market.

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Le burn-out chez les expatriés

Marie-Pierre Parlange

Watch out for the risks of expatriation-related burnout.

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The chemistry of enthusiasm

Domenico Azzarello, Frédéric Debruyne, Ludovica Mottura

Recognize the impact of individual front-line employee contributions on customer satisfaction.

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How Companies Learn Your Secrets

Charles Duhigg

The Target retail chain manages to identify expectant mothers among its customers and predict their purchases according to their stage of pregnancy!

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Coming Through When It Matters Most

Heidi K. Gardner

Just when teams should be most innovative and look to the experts, they often prefer play it safe with conventional and sometimes inappropriate solutions.

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Your Employees Don't ''Get'' Your Brand

John H. Fleming, Dan Witters

This Gallup survey draws attention to the gap between the companies' brand promise and how employees perceive it.

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