Strategy

When two forces unite, their efficiency double. Isaac Newton

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In which direction lead the organization to better prepare for the future? What lessons can be learned from the experience of others? What innovative ways should be explored?

The Four Models of Corporate Entrepreneurship

Robert C. Wolcott, Michael J. Lippitz

Intrapreneurship can take four different forms depending on the degree of structure and autonomy offered by the company. This article presents the advantages and disadvantages of each.

see an introduction to the article

Overcoming Consumer Resistance to Innovation

Rosanna Garcia, Fleura Bardhi, Colette Friedrich

An example of a coopetition strategy used to convince a reluctant market to accept one innovation: screw caps on wine bottles in Australia and New Zealand.

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Balancing ROIC and growth to build value

Choosing between higher growth and sustainable profitability.

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When social issues become strategic

Prepare to cope with the business impact of social issues.

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Ten trends to watch

Ian Davis, Elizabeth Stephenson

This introduction to a series of McKinsey Quarterly articles describes the major forces of change that could transform the business environment by 2015.

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How to Implement a New Strategy Without Disrupting Your Organization

Robert S. Kaplan, David P. Norton

An article that ponders over the merit of numerous reorganizations in light of the enterprise strategy, and recommends to better evaluate the benefits before engaging them.

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From push to pull: The next frontier of innovation

John Seely Brown, John Hagel III

A new, more flexible approach to mobilize relevant resources which has proven effective not only to manage production and supply, but also to design and market products and services and even recruit talent.

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The relative value of growth

Is it preferable, from the shareholder's point of view, to focus on growth or profitability?

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Sizing the emerging global labor market

An analysis of the impact of the growing talent pool in developing countries.

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How Companies Turn Customers' Big Ideas Into Innovation

Capitalize on your customer relationships to build the products of tomorrow.

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