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The leaders should all relate to this principle: the governed must be as happy as possible.Cicero

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How to escape the short-term trap

"How does the combination of a short- and long-term approach reinforce the financial health of a company and ensure sustained performance?
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Author(s): John R. Graham, Campbell R. Harvey, Shivaram Rajgopal

Publisher: McKinsey Quarterly

Date of publication: 2005

See this article on the publisher’s site [McKinsey&Company]


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