Technology
It’s Not a Digital Transformation Without a Digital Culture
Jim Hemerling, Julie Kilmann, Martin Danoesastro, Liza Stutts, Cailin Ahern
Mastering digital marketing
David Edelman, Luke Collins
How can you take advantage of the rise of digital marketing?
How Facebook is Delivering Personalization on a Whole New Scale
The Forrester Wave(TM): Enterprise Listening Platforms, Q1 2014
Allison Smith
A study of various solutions for listening to consumers on the Internet.
Digital Ethics: Orientation, Values and Attitudes for a Digital World
An anthology of articles about the ethical challenges brought by digitalization.