Customer Relationship
Absolute Value
Itamar Simonson, Emanuel Rosen
Move from mass marketing to dialogue-based marketing to respond to new consumer behaviors.
What's the Secret
John R. DiJulius III
An organized approach to significantly improve the quality of customer service.
Management situationnel
Dominique Tissier
How to fit your management style to different people and situations?
The Forever Transaction
Robbie Kellman Baxter
How to rely on the subscription model to develop and gain in profitability.
Virtual Selling
Mike Schultz, Dave Shaby, Andy Springer
How to adapt your commercial methods to the challenges of remote selling.
Hacking Growth
Sean Ellis, Morgan Brown
How can you develop your customer base through a permanent process of experimentation?