360 Marketing
The Context Marketing Revolution
Mathew Sweezey
How to develop influencer marketing to deal with the new order created by the digital revolution.
Decoded
Phil Barden
How can we alter our marketing practices by taking into account the major role of subconscious?
Virtual Selling
Mike Schultz, Dave Shaby, Andy Springer
How to adapt your commercial methods to the challenges of remote selling.
Non-Bullshit Innovation
David Rowan
Beyond discourses, how to identify and implement true innovations.
The Power of Moments
Chip Heath, Dan Heath
How can you provide your clients or staff with unforgettable moments?
Absolute Value
Itamar Simonson, Emanuel Rosen
Move from mass marketing to dialogue-based marketing to respond to new consumer behaviors.
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