Innovation Strategy
Building a Culture of Experimentation
Stefan Thomke
How you can encourage the state of mind required for an experimentation culture in the company.
Moving Beyond ABM to Account-Based Engagement
Robert Archacki, Phillip Andersen, Scott Rhodes, Basir Mustaghni
Building a Better B2B Demand Center
Phillip Andersen, Robert Archacki, Basir Mustaghni, Neri Conti
Concrete advice to put in place a highly performant Demand Center.
How blockchains could change the world
Don Tapscott, Rik Kirkland
An instructive and enlightening interview, even if Don Tapscott’s enthusiasm needs to be tempered.
A Strategist’s Guide to Blockchain
John Plansky, Tim O’Donnell, Kimberly Richards
Four steps to initiate reflection on your blockchain strategy.
Managing Your Mission-Critical Knowledge
Martin Ihrig, Ian MacMillan
Manage in a differentiated manner the explicit and tacit knowledge held by the organization.