Publications > Themes : Innovation > Innovation Strategy

Innovation Strategy

Sort by

Feed your creative spark

Feed your creative spark

Brilliant insights often spring to mind unexpectedly. These “Eureka moments” don’t happen by chance and aren’t the exclusive preserve of a few creative geniuses. How can we create the conditions for this creative spark to arise?
247b – Synopsis (8p.) Creativity
Combine economic and social performance

Combine economic and social performance

In an economic crisis, social responsibility or environmental performance issues are often relegated to the background. How can businesses turn CSR into a source of strategic innovation and creation of economic value?
228a – Synopsis (8p.) Corporate Citizenship
Strengthen the appeal of your new products

Strengthen the appeal of your new products

Convincing consumers to change their routine and try something new is not easy! Yet, some new products and services manage to become blockbusters. What fixations guide those who have accomplished this feat?  
217a – Synopsis (8p.) Offering
Cultivate your creative potential

Cultivate your creative potential

"Agile" companies need inventive leaders and employees. However, one needs not possess an innate gift for creativity to be an innovator. How can we evolve our mindset to develop our creative capabilities?
208b – Synopsis (8p.) Creativity

Free trial

Discover our content and our AI-powered action-oriented solution for free and with no obligation

Free trial

Topics

Last issues

Access the list

Découvrez notre Assistant IA

qui s'appuie exclusivement sur nos ressources pour vous proposer
des pistes d'action personnalisées en réponse à vos enjeux managériaux.https://managementplace.com/demos/mpr