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We must take change by the hand or rest assuredly, change will take us by the throat.Winston Churchill

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ALL SYNOPSES ON THIS SUB-TOPIC

Pricing

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Price creatively to protect your margin

Price creatively to protect your margin

Companies often slash their prices to stay competitive, even though their consumers would sometimes be willing to pay more. How to price an offering as closely as possible to the perceived customer value?

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Optimize your prices

Optimize your prices

To improve their profitability, most companies focus their effort on controlling costs. However, optimizing prices is another extremely powerful driver.

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Selling products and services by subscription

Selling products and services by subscription

Given the difficulty to foster loyalty among customers, and in a bumpy economic situation, subscription offerings are popular. Yet, adopting this economic model requires deep transformation. How can you successfully manage this transition?

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Return to simplicity

Return to simplicity

Consumers today are increasingly stressed by an offering that is more and more complex. What if the answer were to return to simplicity?

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Added value, perceived value

Added value, perceived value

Success depends on the ability to create value perceived by customers as superior to the competition's. How to manage the value of your products and services?

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TAG CLOUD

 

Leadership competitor Client Trust Silos Mergers culture Diversity Change Vision steering Motivation citizenship conflict Delegation Innovation Influence talent Execution Agility Decision-making Stress Strategy Uncertainty Growth
THEMATIC COLLECTIONS

 

¬ Change management

¬ Communicating effectively

¬ Developing creativity

¬ Facing uncertainty

¬ Influence and persuasion

¬ Managing in the digital age

¬ Nurturing trust

¬ Stress management

¬ Successfully transitioning to a new job

¬ The Coach's collection

¬ The HR Director's collection


Manageris produces synoptic content for executives and managers on management and strategy, and has developed "On-the-job learning" solutions intended to change managerial behavior and reinforce the quality of leadership.

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