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The leaders should all relate to this principle: the governed must be as happy as possible.Cicero

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Purpose: Shifting from why to how

Advice on how to ensure that a company’s purpose effectively inspires its employees’ actions, despite the urgencies and priorities of daily life.

Publisher: McKinsey Quarterly

Date of publication: 2020

Read this article on the publisher's website [McKinsey Quarterly]


This article is one of the sources used in Manageris’ synopses: