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No problem can be solved from the same level of consciousness that created it.Albert Einstein

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Bias busters: War games? Here’s what they’re good for

Using simulations to better anticipate the movements of our competitors.

Author(s): Hugh Courtney, Tim Koller, Dan Lovallo

Publisher: McKinsey Quarterly

Date of publication: 2020

Read this article on the publisher's website [McKinsey Quarterly]


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