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Genius is one percent inspiration and ninety-nine percent perspiration.Thomas Edison

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A Reverse-Innovation Playbook

Innovate using an approach focused on emerging countries.

Author(s): Vijay Govindarajan

Publisher: Harvard Business Review

Date of publication: 2012

Read this article on the publisher's website [Harvard Business Review]


This article is one of the sources used in Manageris’ synopses: