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Base your strategy on your distinctive capabilities

Base your strategy on your distinctive capabilities

The race for competitive advantage often leads to endless escalation. How can you break this cycle? One solution is to refocus your strategy on the specific capabilities that strongly differentiate your company.
255b – Synopsis (8p.) Strategy Development
Revitalize your strategy

Revitalize your strategy

To stay afloat facing accelerating competitive shifts, businesses must regularly regenerate their strategies. But how can they reinvent themselves while so many forces support organizational continuity?
230b – Synopsis (8p.) Strategy Development
Define an effective resource strategy

Define an effective resource strategy

Make or buy? This question is central to strategic analysis. Yet, the way it is formulated is outdated: today, it is often more effective to borrow resources. What are the recipes to succeed at this strategy?
221b – Synopsis (8p.) Extended Company
Turbulence and strategy

Turbulence and strategy

Devising relevant strategies in a turbulent context is a tricky job for business leaders, as traditional points of reference for making strategic decisions may no longer be valid. How to take a fresh look at strategy in this new market context?
206b – Synopsis (8p.) Uncertainty
Realigning culture and strategy

Realigning culture and strategy

The culture of an organization constantly reshapes itself to remain aligned with strategy. But obstacles sometimes stand in this convergence’s way. How can we draw inspiration from history’s great reformers to succeed in transforming our culture?
324a – Synopsis (8 p.) Corporate Culture
Adapting your persuasion strategy to your interlocutor’s decision-making style

Adapting your persuasion strategy to your interlocutor’s decision-making style

Strengthening our powers of persuasion by adapting to our interlocutor.
329b – A look at the news (2 p.) Persuasion
Managing “enhanced employees”

Managing “enhanced employees”

While artificial intelligence is undergoing rapid development, rare are the pilot projects that succeed in being deployed on a large scale. What role can local managers play in the successful adoption of artificial intelligence?
347a – Synopsis (8 p.) Technology
Overcoming the effects of stress to better deal with turbulence

Overcoming the effects of stress to better deal with turbulence

In a situation of change, stress drives us to cling to proven approaches and established convictions. How can we counter this tendency toward conformism to preserve our lucidity and our creativity? 
341a – Synopsis (8 p.) Stress
Stepping away from the short term/long term dichotomy

Stepping away from the short term/long term dichotomy

Reconciling differing time horizons to build lasting performance.
336b – A look at the news (2 p.) Strategy Execution
Drawing inspiration from explorers to face uncertainty

Drawing inspiration from explorers to face uncertainty

Corporate leaders are frequently confronted with turbulence whose consequences are difficult to predict. How can they draw inspiration from great explorers to account for uncertainty in their strategic steering?
335a – Synopsis (8 p.) Uncertainty
Enhancing your teams’ resilience

Enhancing your teams’ resilience

In a context in which crises are multiplying, it is precious to be able to lean on teams that know how to react, adapt and quickly return to a high level of performance. What are the foundations of collective resilience?
331a – Synopsis (8 p.) Resilience
Encouraging employees’ appropriation of artificial intelligence

Encouraging employees’ appropriation of artificial intelligence

To establish a dynamic that allows taking full advantage of AI, we can find inspiration in the example of companies that are pioneers in this field. How can we prepare employees to actively participate in this transformation?
330a – Synopsis (8 p.) Technology
Developing your intuition for risk

Developing your intuition for risk

Completing risk-detection systems by cultivating collective intuition.
330b – A look at the news (2 p.) Uncertainty
Understanding your competitors

Understanding your competitors

Many managers give up on anticipating their competitors’ moves. And yet, competitors are less unpredictable than they might appear. How can you leverage competitive intelligence to fuel your own strategic choices?
328a – Synopsis (8 p.) Competition
Navigating uncertainty

Navigating uncertainty

Geopolitical conflicts, climate change, technological disruptions… Uncertainty is now permanent and extended to every domain. What reflexes need to be acquired to approach uncertain situations with dynamism and optimism?
320a – Synopsis (8 p.) Uncertainty
Deploying your projects and ideas on a large scale

Deploying your projects and ideas on a large scale

Once an idea or project has demonstrated its potential, what could be more logical than seeking to extend its reach? This “scaling-up” phase is an indispensable step, but a perilous one. How can you ensure the reliability of your large-scale deployments?
318a – Synopsis (8 p.) Growth
Exercising strategic leadership

Exercising strategic leadership

An organization’s success hinges before all else on its leader’s work behind the scenes to ensure the fine-tuning of internal dynamics. How can the workings of this strategic game be mastered?
311a – Synopsis (8p.) Leader's Positioning
Why bother making strategic plans?

Why bother making strategic plans?

The value of strategic planning lies primarily in the process of questioning and exchange that it requires.
311b – A Look at the News (2p.)  Strategy Development
Converting your organization to a digital culture

Converting your organization to a digital culture

Although digital transformation has become a necessity, achieving a successful one is more a question of culture than of technology. How can we “change everything” to maintain a competitive advantage in a world gone digital?
309a – Synopsis (8p.) Digitalization
Strengthening cybersecurity

Strengthening cybersecurity

The risk of cyberattacks concerns all companies. Far from being the sole concern of the IT teams, cybersecurity must become a collective response. How can you develop a culture of shared vigilance?
303b – Synopsis (8p.) Digitalization
Succeeding at the digital transformation of sales

Succeeding at the digital transformation of sales

Distance selling is expanding to all domains, both in B2C and B2B markets. How can you revise your marketing and sales processes to meet this evolution?
300b – Synopsis (8p.) Sales
Handling the digital responsibility of the company

Handling the digital responsibility of the company

While the pace of digitalization is accelerating, companies can no longer ignore the new responsibilities that come with it. How can you anticipate the challenges to avoid being taken by surprise?
297a – Synopsis (8p.) Ethics
Innovate like a start-up

Innovate like a start-up

The rise in power of digital innovations is often perceived as a threat to the established players. In the face of start-ups, how can they reinvent themselves to win the race for innovation?
292b – Synopsis (8p.) Innovation Strategy
Preparing for an uncertain future

Preparing for an uncertain future

In times of turmoil and strong uncertainty, how can you manage beyond simply coping with the situation? One solution consists in accepting the inevitable nature of uncertainty: the challenge comes not in minimizing it, but in managing it.
291a – Synopsis (8p.) Uncertainty
Artificial intelligence, beyond experimentation

Artificial intelligence, beyond experimentation

Artificial intelligence applications are multiplying in all sectors of activity. But many companies are struggling to develop beyond the experimentation stage. How can you reach a new level and take advantage of AI’s full potential?
290a – Synopsis (8p.) Technology
Building a resilient brand

Building a resilient brand

Some brands are capable of developing a type of resilience. Although they cannot avoid crises, they know how to bounce back in adversity thanks to their privileged relationship with a core set of loyal customers. How do they go about it?
289b – Synopsis (8p.) Brand
Addressing the challenges of rapid growth

Addressing the challenges of rapid growth

When pursuing growth, the key to success resides not only in the conquest of the market, but also in the capacity to rapidly ramp up the organization. Discover the approaches of the “hypergrowth” champions.  
280b – Synopsis (8p.) Growth
Addressing the upheavals of the global markets

Addressing the upheavals of the global markets

The globalized organization is generally considered to be a reference model. Yet, distance remains a real obstacle, all the more so since this model is today confronted with several disruptions. How can you rethink your performance levers on international markets?
278a – Synopsis (8p.) Resilience
Collaborating with robots: ethical and human challenges

Collaborating with robots: ethical and human challenges

Implemented by an increasing number of companies, artificial intelligence solutions raise ethical and social questions that are as yet largely unresolved. What challenges should you prepare yourself for?
271a – Synopsis (8p.) Technology
Artificial intelligence: beyond the buzz, a major challenge

Artificial intelligence: beyond the buzz, a major challenge

Today, artificial intelligence offers huge potential, while raising as many hopes as fears. Indeed, while the gains are undeniable, implementation is not straightforward. What conditions are required to take advantage of AI?
268a – Synopsis (8p.) Technology