We are smarter than Me

“We are smarter than Me” is a book on open innovation that was itself written as a collaborative effort. Founded upon online discussions and contributions on the http://www.wearesmarterthanme.org site, this book describes the best practices of companies in terms of facilitating and using virtual communities. Barry Libert and Jon Spector have integrated these thousands of contributions in a rich format that includes examples and operational tips. It puts forth a practical guide for freeing up the potential of the masses to facilitate corporate success. Each of the eight chapters is equally interesting, covering topics such as understanding the power of these communities, moving from a Research & Development ""R & D"" model to a Research and Co-Development ""R & We"" model, giving the masses a chance to express themselves, transforming your customers into your sales force, building a community to make it more attractive, using mass architects, turning everyone into an innovation leader and coordinating networks without dominating them. This is a goldmine of information and ideas to implement in your organization. And if you have best practices you want to share, you can still go to the website to participate in upcoming editions of “We are smarter than Me!”