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Men build too many walls and not enough bridgesIsaac Newton

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Successful Mergers, Acquisitions and Strategic Alliances

Successful Mergers, Acquisitions and Strategic Alliances

Cultural integration as a key factor in successful mergers and acquisitions.

Author(s): Charles Gancel, Irene Rodgers, Marc Raynaud

Publisher: McGraw-Hill

Date of publication: 2002

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Companies increasingly use mergers and acquisitions as a vehicle for growth. However, over half of these ventures are observed to fail - often because cultural issues are under-managed. The authors recommend bridging existing cultures, rather than trying to merge them into something entirely new - and offer many practical instructions on how to do this.