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Why Design Thinking in Business Needs a Rethink

Why Design Thinking in Business Needs a Rethink

Four cultural factors that frequently conflict with a Design Thinking approach—and might hinder its implementation.

Author(s): Martin Kupp, Jamie Anderson, Jörg Reckhenrich

Publisher: MIT Sloan Management Review

Date of publication: 2017

Read this article on the publisher's website [MIT Sloan]

Synopsis

This article is one of the sources used in Manageris’ synopses:

Implementing Design Thinking

Implementing Design Thinking

Based on proximity to the end user, on pragmatism and agility, Design Thinking promises to boost innovation. But this method can prove demanding to implement. How can you make the best possible use of it in your organization?
277b – Synopsis (8p.) Innovation Strategy