The Power of Anomaly

How can we recognize a weak signal from the market that indicates an opportunity for innovation?

Author(s): Martin Reeves, Bob Goodson, Kevin Whitaker

Publisher: Harvard Business Review

Date of publication: 2021

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Synopsis

This article is one of the sources used in Manageris’ synopses:

Conjugating invention and imitation

Western cultures frequently contrast imitation and creativity. And yet, imitation can be an effective way to develop creative ideas. How can we leverage it to accelerate our innovations and make them more reliable?

313a – Synopsis (8p.) Innovation Strategy

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