Winning the Indian consumer
Adapt your products to the specific characteristics of the Indian market.
Publisher: McKinsey Quarterly, septembre 2005
Date of publication: 2005
See this article on the publisher’s site [McKinsey&Company]
Adapt your products to the specific characteristics of the Indian market.
Publisher: McKinsey Quarterly, septembre 2005
Date of publication: 2005
See this article on the publisher’s site [McKinsey&Company]