Masterpieces are only lucky attempts.George Sand
Low-cost is often assimilated with cheap prices and cheap quality to match. Wrongly so! This dramatically innovative business model has generated major savings. Could low-cost offer new inspiration to improve the profitability of your organization?
Loyalty programs can be a powerful performance driver, but not at any price! How to preserve margins by distinguishing between profitable and unprofitable customers in order to retain the former, but not the latter?
Thinking about delocalizing or tackling emerging markets? Depending on their specific characteristics and context, companies have a more or less broad palette of strategies to meet the challenges of globalization.