Title: The Individualized Corporation
Author(s): C. Bartlett and S. Ghoshal
Publisher: Haper Collins, 1998

Title: L’entreprise individualisée
Publisher: Maxima, 1998
279 pages

How to instill initiative and entrepreneurial spirit in a vast organization? The authors offer an answer in the form of a customized corporate model, built from their observations of corporations like ABB, General Electric, 3M, and McKinsey. One important dimension is composed of the values promoted by the company, such as self-discipline, confidence, coaching, etc.

Main subject [Mobilizing People]
See also [Corporate Culture] [Learning Organization] [Human Resources Strategy] [Organizational Structure]

 

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Further readings:
• LE PRIX DE L'EXCELLENCE, Peters and Waterman, InterÉditions, 1993.
• THE ART OF JAPANESE MANAGEMENT, Pascale and Athos, Warner Books, 1981.
• THE HUMAN SIDE EQUATION, McGregor, McGraw Hill, 1960.
BUILT TO LAST, James C. Collins and Jerry I. Porras, Harper Business, 1994. (Manageris n°27)
MANAGING ACROSS BORDERS, Christopher A. Bartlett and Sumantra Ghoshal, Harvard Business School Press, 1989. (Manageris n°26)

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