Improve the valuation of your strategic investments |
When
initiating costly investment projects, it is generally seen as a good
idea to evaluate the probable return on investment beforehand. This
is the purpose of Net Present Value (NPV), the main valuation tool used
by most companies. However, NPV does not give the full picture. Two
recent advances in strategic research offer ways to improve
the valuation of your strategic investments, namely, real option
theory, which integrates the fact that the content of projects can be
adjusted depending on the situation or initial results obtained, and
game theory, which takes account of the impact of competitive moves
on the value of a project.
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Strategic Investment, Han T.J. Smit, Lenos Trigeorgis, Princeton University Press, 2004 |
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Value-Based Management |
Value-based
management has mobilized a great many companies in the past decade.
Managing based on indicators like EVA has been touted as the best way
to improve the market value of a company. Value-Based Management warns
readers of the limitations of this approach. In practice, value-based
management has a real impact only in the specific case of capital intensive
companies, provided that certain key success factors are observed to
boot!
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John
D. Martin & J. William Petty. |
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Profit Beyond Measure |
Stock
market pressure has encouraged many companies to adopt management by
financial results, particularly since setting stretch objectives pushes
employees to perform. Yet, Profit Beyond Measure reveals that this approach
often generates hidden costs and can be demoralizing. The authors instead
recommend management by means, an approach used by Toyota and Scania.
They show how focusing on operational improvement produces better long-term
results. They also offer the keys to the successful implementation of
this management method.
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H.
Thomas Johnson |
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Beyond Greed and Fear |
Theory
postulates that financial markets are perfect reflections of economic
reality. Beyond Greed and Fear invites readers to reconsider this hypothesis,
since observation effectively shows that markets often behave irrationally.
The author focuses on the many psychological biases and interpretive errors
that influence market players. Corporate executives and financial managers
are encouraged to take a step back from the advice and forecasts of financial
analysts, and carefully prepare financial communication in light of investor
psychology.
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Hersh
Shefrin,
Harvard Business School Press, 2000. |
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The Quest for Value |
This
book is a work of reference on the concept of EVA (Economic Value Added),
which aims to provide a more faithful reflection of how well companies
create value than traditional profit or dividend measures. The author
specifically recommends using EVA as the basis for calculating the variable
portion of executive compensation, and suggests that financial restructuring
can create value in two ways, by promoting aggressive debt utilization
and delegating financing to business units.
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G.
Bennet Stewart, III,
Harper Business, 1992. |
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EVA |
In
recent years, EVA has become an indicator of choice to evaluate the value
created by companies. However, beyond the rankings published in magazines,
how can EVA be used as an operational management tool? EVA, published
by one of the executives of the firm that invented the concept, offers
an update on the subject. The author shares his conclusions on the first
experimental years of using tools based on EVA, and offers practical advice
on applying these methods within the company.
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Al
Ehrbar,
Wiley, 1999. |
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Valuation Measuring and Managing the Value of Companies |
This
book presents the tools to measure the shareholder value that companies
create, and particularly stresses the importance of business tracking
based on present cash flow, which effectively helps:
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Tom
Copeland, Tim Koller and Jack Murrin,
John Wiley & sons, 1991. |
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Relevance Regained |
This
book sheds new light on operational management systems, and begins by
focusing on the dangers of traditional accounting-based management, which
can lead to bad decisions. The author seeks to demonstrate that ABC (Activity-Based
Costing) is only half the answer, and just as dangerous if misused. The
conclusion underlines the critical importance of using management indicators
that go beyond mere cost-related data.
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H.
Thomas Johnson,
The Free Press, 1991. |
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Le Management Par les Contraintes |
This
book holds that companies can improve their financial performance by rethinking
production management methods and tracking indicators. The author suggests
that companies refrain from trying to utilize all of their industrial
assets at every stage of production and instead manage production around
bottlenecks, in order to minimize materials and unfinished product stocks.
Batch order and size would then be determined by maximum throughput capacity
at these bottlenecks.
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Philip
Marris,
Les Éditions d'Organisation, 1994. |
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The Balanced Scorecard |
This
book goes further than Relevance Regained and proposes that
companies go beyond mere corporate accounting systems and use a tracking
system that monitors performance in four complementary arenas:
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Robert
S. Kaplan and David P. Norton,
Harvard Business School Press, 1996. |
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When Lean Enterprises Collide |
This
book, principally devoted to cost control techniques, offers interesting
thoughts on the strategic impact of lean production methods. The author
shows that it is illusory for companies to pursue sustainable differentiation,
and consequently recommends that they acquire management skills required
to succeed in a context of direct competition.
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Robin
Cooper,
Harvard Business School Press, 1995. |
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CFO |
Written
by Price Waterhouse, this book describes the major challenges with which
financial executives are or will be confronted, e.g. creating value, managing
resource allocation choices, managing strategic risks, communicating with
investors, etc. The authors examine these respective challenges and propose
adapted principles and approaches.
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Price
Waterhouse Financial and Cost Management Team,
Wiley, 1997. |
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Cost & Effect |
This
book provides guidelines for building an effective cost management system.
The authors begin by describing the general steps for moving toward an
ideal system that integrates accounting reports into an ABC (Activity
Based Costing) system, then proceed to explain the key drivers that must
be utilized to complete each step.
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Robert
S. Kaplan and Robin Cooper,
Harvard Business School Press, 1997. |
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Real Options |
Certain
strategic investments pose real dilemmas, for example, when economic projections
show mediocre profitability for a project, while executives cannot help
intuitively feeling that it has a promising future. Based on the theory
of financial options, «Real Options » helps reconcile economic
valuation and strategic intuition. The authors show why traditional valuation
methods sometimes underestimate the real value of a given project, and
provide an analysis framework to improve understanding of the economic
mechanisms at work.
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Martha
Amram and Nalin Kulatikala,
Harvard Business School Press, 1998. |
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