Liste des ouvrages analysés

Titres en anglais et en français.

• 20/20 FORESIGHT

• A'S DU MAXIMARKETING (LES)
• ACTION LEARNING
• AGENDA (THE)
• ALCHEMY OF GROWTH (THE)
• ALL CONSUMERS ARE NOT CREATED EQUAL
• ALLIANCE ADVANTAGE
• ALTERNATIVES MARKETING
• ANATOMY OF BUZZ (THE)
• ANIMER UNE EQUIPE TRANSVERSE
• APRES LA FUSION, REUSSIR L'INTEGRATION
• AUTO QUI N'EXISTAIT PAS (L')

• BALANCED SCORECARD (THE)
• BATI POUR DURER
• BÉNÉFICES SUR LE NET
• BEYOND GREED AND FEAR
• BEYOND MAXIMARKETING
• BEYOND THE HYPE
• BEYOND THE INFORMATION SYSTEMS OUTSOURCING BANDWAGON
• BLOCKBUSTERS
• BOARDS AT WORK
• BRAND LEADERSHIP
• BREAKPOINTS
• BREAKTHROUGH INTERNATIONAL NEGOTIATION
• BUILDING CROSS-CULTURAL COMPETENCE
• BUILDING LEADERS
• BUILDING STRONG BRANDS
• BUILDING THE BRAND-DRIVEN BUSINESS
• BUILT TO LAST

• CAPITALIZING ON CONFLICT
• CFO
• CHALLENGE OF ORGANIZATIONAL CHANGE (THE)
• CHARACTER OF A CORPORATION (THE)
• CHARGING BACK UP THE HILL
• CHARTING THE CORPORATE MIND
• CHAUSSE-TRAPPES DE LA PRISE DE DÉCISION (LES)
• CINQUIEME DISCIPLINE (LA)
• CLEAR LEADERSHIP
• CLOCKSPEED
• CO-OPETITION
• COACHING D'ENTREPRISE
• COLLABORATING TO COMPETE
• COLLABORATIVE ADVANTAGE
• COMMENT CARLOS GHOSN A SAUVE NISSAN
• COMMITMENT
• COMMITMENT-LED MARKETING
• COMMON INTEREST, COMMON GOOD
• COMMON KNOWLEDGE
• COMPETENCE-BASED COMPETITION
• COMPETING BY DESIGN
• COMPETING FOR THE FUTURE
• COMPETING IN THE INFORMATION AGE
• COMPETING ON THE EDGE
• COMPETITIVE INNOVATION MANAGEMENT
• CONCURRENT MARKETING
• CONNAITRE SES MODELES MENTAUX
• CONTINUITY MANAGEMENT
• CONTRARIAN'S GUIDE TO LEADERSHIP (THE)
• CONTROL YOUR DESTINY OR SOMEONE ELSE WILL
• CONQUETE DU FUTUR (LA)
• CONVERSATION, OUTIL ESSENTIEL DU LEADERSHIP (LA)
• COOPETITION
• CORPORATE CULTURE AND PERFORMANCE
• CORPORATE CULTURE SURVIVAL GUIDE (THE)
• CORPORATE-LEVEL STRATEGY
• CORPORATE VENTURING
• COST & EFFECT
• CRASH
• CREATIVE DESTRUCTION
• CREDIBILITY
• CUSTOMER CENTERED SELLING
• CUSTOMER CONNECTIONS
• CUSTOMER INTIMACY
• CUSTOMER RELATIONSHIP MANAGEMENT
• CYCLE OF LEADERSHIP (THE)

• DANS L'ŒIL DU CYCLONE
• DE L’ANTICIPATION A L’ACTION
• DEALING WITH AN ANGRY PUBLIC
• DECISION TRAPS
• DEFIS DE L'ENTREPRISE CITOYENNE (LES)
• DEFINING MOMENTS
• DELTA PROJECT (THE)
• DEVELOPPER DES QUALITES DE LEADER
• DEVELOPPER LA MIXITE DU MANAGEMENT
• DESIGNING EFFECTIVE ORGANIZATIONS
• DEVELOPING GLOBAL EXECUTIVES
• DIALOGUE
• DIGITAL CAPITAL
• DO IT SMART
• DOWN TO EARTH
• DRIVING CUSTOMER EQUITY
• DU MÉCANIQUE AU VIVANT
• DU RENSEIGNEMENT A L'INTELLIGENCE ECONOMIQUE

• EFFET LOYAUTE (L')
• EMERGING PATTERNS OF INNOVATION
• EMOTIONAL INTELLIGENCE AT WORK
• ENTREPRISE CRÉATIVE (L')
• ENTREPRISE INDIVIDUALISEE (L')
• ENTREPRISE INTELLIGENTE (L')
• ENTREPRISE MULTICULTURELLE (L')
• ENTREPRISE VERTE (L')
• ÉQUIPES HAUTE PERFORMANCE (LES)
• EXERCER SON INFLUENCE
• EXIGENCE DU CHOIX (L')
• EXPERIENCE CLIENT : UN LEVIER DE DIFFERENCIATION (L')
• EXPERIENCE ECONOMY (THE)
• EXPERIENTIAL MARKETING
• EVA
• EVERYDAY NEGOTIATION

• FLAWED ADVICE AND THE MANAGEMENT TRAP
• FROM LOCAL CHAMPIONS TO GLOBAL MASTERS
• FUSIONNER A BON ESCIENT

• GEMBA KAIZEN
• GERER LA DIVERSITE
• GERER SON STRESS
• GE WORK-OUT (THE)
• GLOBALIZING MANAGEMENT
• GOOD INTENTIONS ASIDE
• GOOD TO GREAT
• GRANDEUR ET DÉCADENCE DE LA PLANIFICATION STRATÉGIQUE

• HIGH FLYERS
• HORIZONS CROISSANCE
• HOW TO GROW WHEN MARKETS DON'T
• HUMAN EQUATION (THE)
• HUMAN RESOURCE CHAMPIONS
• HYPERCOMPETITION

• INFLUENCING WITHIN ORGANIZATIONS
• INFORMATION ECOLOGY
• INFORMATION RULES
• INNOVATOR'S DILEMMA (THE)
• INTELLIGENCE EMOTIONNELLE (L')
• INTELLIGENT ENTERPRISE
• INTENTIONAL REVOLUTIONS
• INTERNAL MARKETS
• INTUITION ET DECISIONS
• IT TAKES TWO

• JUDO STRATEGY

• KNOWING-DOING GAP (THE)
• KNOWLEDGE-CREATING COMPANY (THE)
• KNOWLEDGE FOR ACTION
• KNOWLEDGE MANAGEMENT A L'HEURE DE LA MONDIALISATION (LE)

• LATERAL MARKETING
• LEADERSHIP ENGINE (THE)
• LEADERSHIP TRIAD (THE)
• LEADERSHIP WITHOUT EASY ANSWERS
• LEADING CHANGE
• LEADING OUT LOUD
• LEADING PRODUCT DEVELOPMENT
• LEADING QUIETLY
• LEARNING IN ACTION
• LEÇONS DU SUCCES DE SONY (LES)
• LEVERAGING COMMUNITIES OF PRACTICE FOR STRATEGIC ADVANTAGE
• LEVERAGING JAPAN
• LEVERAGING THE NEW INFRASTRUCTURE
• LOGIC OF FAILURE (THE)
• LOGIQUE DE L'INFORMEL (LA)
• LOYALTY EFFECT (THE)
• LOYALTY RULES!

• MAITRISER SON TEMPS
• MAITRES DE L'INNOVATION TOTALE (LES)
• MAKING THE RIGHT DECISION
• MANAGEMENT DU CAPITAL MARQUE (LE)
• MANAGEMENT PAR LES CONTRAINTES (LE)
• MANAGEMENT SANS FRONTIÉRES (LE)
• MANAGER A L'ECOUTE (LE)
• MANAGING ACQUISITIONS
• MANAGING ACROSS BORDERS
• MANAGING ACROSS CULTURES
• MANAGING BRAND EQUITY
• MANAGING BUSINESS TRANSACTIONS
• MANAGING CUSTOMER VALUE
• MANAGING IMITATION STRATEGIES
• MANAGING THE DESIGN FACTORY
• MANAGING THE GLOBAL FRONTIER
• MANAGING THE HUMAN ANIMAL
• MANAGING THE UNEXPECTED
• MANAGING WITH POWER
• MARKET MAKERS (THE)
• MARKETING A LA JAPONAISE (LE)
• MARQUES, CAPITAL DE L'ENTREPRISE (LES)
• MASS CUSTOMIZATION
• MEETING OF THE MINDS
• MIGRATION DE LA VALEUR (LA)
• MIEUX EVALUER SES PROJETS D'INVESTISSEMENT STRATEGIQUES
• MINIMISER LE STRESS
• MIND-SET MANAGEMENT
• MISSION CRITICAL
• MOBILISER AUTOUR D'UNE VISION
• MOBILITÉ INTERNATIONALE (LA)
• MOBILIZING THE ORGANIZATION

• NEGOTIATING GLOBALLY

• NEGOTIATING RATIONALLY
• NET GAIN
• NET STRATÉGIES
• NET WORTH
• NEW DEAL AT WORK (THE)
• NEW IDEAS ABOUT NEW IDEAS
• NEW SILK ROAD(THE)
• NEW STRATEGISTS (THE)

• OPTIMISER LA PRODUCTION
• ORGANIZATIONAL LEARNING CAPABILITY
• OPTIMISER SES PRIX
• OVERCOMING ORGANIZATIONAL DEFENSES

• PARADOXES DU MARKETING (LES)
• PATTERNS
• PAY PEOPLE RIGHT
• PEAK PERFORMANCE
• PENSER L'ENTREPRISE AU PLUS JUSTE
• PLATFORM LEADERSHIP
• PLAY TO YOUR STRENGTHS
• POWER OF PRODUCT PLATFORMS (THE)
• POWER PRICING
• POWER UP
• PRESERVER SA REPUTATION
• PREVENIR LES PRATIQUES CONDAMNABLES
• PROCESS INNOVATION
• PRODUCT JUGGERNAUTS
• PROFIT BEYOND MEASURE
• PROFIT FROM THE CORE
• PROFIT ZONE (THE)
• PROFITABLE PURCHASING STRATEGIES
• PROFITING FROM UNCERTAINTY
• PUB FICTION

• QUALITY WARS
• QUEST FOR VALUE (THE)

• R & D DE TROISIEME GENERATION
• RACE FOR THE WORLD
• REAL OPTIONS
• RE-MARQUES
• REENGINEERING (LE)
• REENGINEERING THE CORPORATION
• REJUVENATING THE MATURE BUSINESS
• RELEVANCE REGAINED
• RESSORTS DE LA MANIPULATION (LES)
• REVOLUTIONIZING IT
• REVOLUTIONIZING PRODUCT DEVELOPMENT
• RIGHT FROM THE START
• RISE AND FALL OF STRATEGIC PLANNING (THE)

• SAVOIR POUR AGIR
• SE MEFIER DES "MEILLEURES PRATIQUES"
• SEARCH CONFERENCE (THE)
• SECRETS OF SOFTWARE SUCCESS
• SELF MANAGING ORGANIZATION (THE)
• SERIOUS CREATIVITY
• SERVICE PROFIT CHAIN (THE)
• SIMPLICITY MARKETING
• SIX SIGMA
• SIXTH SENSE (THE)
• SMART CHOICES
• SMARTER ORGANIZATION (THE)
• STORY FACTOR (THE)
• STRATEGIE DE LA VALEUR (LA)
• STRATEGIC ALLIANCES
• STRATEGIC MIDDLE MANAGER (THE)
• STRATEGIE DU PROJET LATERAL (LA)
• STRATEGY-FOCUSED ORGANIZATION (THE)
• SUCCESSFUL MERGERS, ACQUISITIONS AND STRATEGIC ALLIANCES
• SURVIVAL OF THE SMARTEST
• SYNERGY
• SYSTEME QUI VA CHANGER LE MONDE (LE)

• TABLEAU DE BORD PROSPECTIF (LE)
• TAKING CHARGE AND LETTING GO
• TEAMS AT THE TOP
• THINKING BEYOND LEAN
• TIRER PARTI DES INNOVATIONS DES AUTRES
• TRANSFORMING THE ORGANIZATION
• TREAT PEOPLE RIGHT !
• TRUST IN THE BALANCE 
• TRUSTED PARTNERS

• UNWRITTEN RULES OF THE GAME (THE)

• VAINCRE LE TEMPS
• VALEUR DES PETITES IDEES (LA)
• VALUE-BASED MANAGEMENT
• VENDRE DES SOLUTIONS
• VALUE MIGRATION
• VALUE SHIFT
• VISIONARY LEADERSHIP
• VIVRE DANS UN MONDE MULTICULTUREL

• WELLSPRINGS OF KNOWLEDGE
• WHEN LEAN ENTERPRISES COLLIDE
• WHEN SPARKS FLY
• WHY DECISIONS FAIL
• WINNING DECISIONS
• WINNING'EM OVER
• WINNING THE PEOPLE WARS
• WISDOM OF TEAMS (THE)
• WORKING LEADER (THE)

• ZONE DE PROFIT (LA)